An open letter to the entire food delivery industry
Apr 8, 2024
Dear competitors,â¨â¨ You must be wondering why weâve gathered you here today.â¨â¨
Before we answer, weâd like to draw your attention to this GIF of a chicken holding its head still while a man moves its body around in circles.
Now, the food delivery industry has a problem: unforeseen road incidents that can lead to food spillage. And while up to 99.79% of our deliveries arrive intact, 0.21% can indeed be subject to the aforementioned, very regrettable circumstances.
But back to the chicken. Did you notice how stable its head is?
Our innovation
We turned this natural phenomenon into a product innovation. Based on state-of-the-art gyroscope technology, the Unshakeable Bag keeps the internal food platform (i.e., the chickenâs head) stable, even during the most abrupt movements (i.e., the manâs hands).
To test it, we asked freestyle snowboarder and ex-Bolt Food courier Marko Malsub to deliver an order at a snowpark. Not an ounce of cola was spilt.
We believe everyone should enjoy a perfect meal, regardless of which app they order it from. And we know that you agree. Join us, and letâs end food spillage â for this generation, and the next.
âLibertĂŠ, ĂŠgalitĂŠ, no spillagĂŠ,â as the French say.